Chase Expands Clear & Simple Plan to Empower And Educate Customers on Smart Credit Use.

Ten-Point Plan Includes $10 Incentive to Help Customers Pay on

Time, Avoid Fees and Maintain Their Best Interest Rate

WILMINGTON, Del. —. Today, Chase Card Services announced the

expansion of Chase Clear &. Simple, an ongoing program designed to

help Chase customers better understand and manage their accounts, with

10 consumer-friendly initiatives. In addition, Chase is launching an

online site, that'll feature tools and

information to empower customers.

In creating the suite of Chase Clear &. Simple materials, the

company wants to increase transparency with easy-to-understand

communications and empower cardmembers to make smarter choices with

tools that'll help them more effectively control credit card accounts

and avoid the fees they don’t want to pay.

“Through extensive research, we listened to what consumers had

to say. More than one in five tell us that when choosing a new

credit card, easy-to-understand terms and rules was a very important

selection criteria for them,”. Said Carter Franke, marketing

executive, JP Morgan Chase. “More than half of consumers also

believe that a credit card company should be proactive in contacting

them with advice if they make late payments, exceed their credit limits

or exhibit other behaviour that could get them into financial


The Chase Clear &. Simple program offers 10 initiatives:

1. Incentives to Pay on Time &. Avoid Fees: This summer, Chase

will offer cardmembers a $10 credit when they sign-up for helpful tools

like free alerts, auto-pay and online statements so that they can more

Mission Statement Vs. Vision Statement
Every organization, in essence has some mission and vision, that are key factors in sustaining it in the business. Mission and vision statements give purpose to the firm in attaining a significant goal. Without a mission or a goal, it's impossible for any business entity to succeed in the long run.
Mission statements are the main objectives of an organization. They inform the readers and customers about core values of your firm. They are like your business priorities, your methods and values of working that your firm will follow to achieve its objectives. Vision statements, on the other hand, are your long-term goals that you have envisioned for the growth of your firm. Vision is your future and mission is your present, your reason for existence.
Some companies tend to use both the terms without any change in meaning. For example, Google's mission statement, as stated on their website is: "To organize the world's information and make it universally accessible." If we reflect upon the aforementioned statement, we will realize that it should indeed be the vision statement, because that is what Google ultimately aims to achieve- make search easier, faster and universally accessible. Similarly, if you go through the official website of Amazon, you will find that for the answer to the question, "Does Amazon have a Mission or Vision Statement?", their answer is, "Our vision is to be earth's most customer centric company; to build a place where people can come to find and discover anything they might want to buy online.", which again highlights the fact that even Amazon tends to treat vision and mission on almost the same scale. Nevertheless, this should not restrict us to consider the difference between the two terms, as I have highlighted it earlier in the article.
Now, let's have a look at some...

easily manage their accounts, avoid late fees and preserve their best


2. Proactive Outreach: Because Chase wants to help its customers

stay out of financial trouble, Chase is proactively sending letters,

e-mails or phone calls to customers who are showing signs of financial

stress. Even before they get behind on their payments, to offer

solutions and custom payment strategies.

3. Choose Your Due Date: Chase customers can select their own

payment due date, choosing the date that's most convenient for them.

4. Over-Limit Controls: Customers can protect their accounts

against over-limit fees by adding customized “controls”. To

their accounts that contain their spending within their credit limit.

5. Military Shouldn’t Pay Extra Price: Chase knows that

military members sacrifice greatly to serve their country and wants to

make managing Chase accounts especially easy for customers making that

commitment. Chase has a history of going above and beyond federal law in

its treatment of military customers, such as reducing interest rates on

all balances –. Including those incurred after going on active duty –. And

not charging late or over-limit fees on those accounts.

6. Helping Those Who Are New to Credit: Chase is committed to

helping first-time users of credit cards –. Especially college students –

learn how to use credit responsibly. To help them pay on time, the

company has a range of programs to remind them of due dates, let them

know if a payment is late and offer advice on how to manage their credit

card use.

7. Simplified Cardmember Communications: Chase has designed an

Empowr, Scam or Revolution?

I was recently introduced to, a company that is striving to positively impact the lives of people all around the world while allowing others the same opportunity. Unfortunately the pessimist inside all of us is usually quick to label something like empowr as a scam because whenever we hear that a person, company or organization is trying to give back or do something for the greater good of humanity, it is usually too good to be true. In this instance though, I do not see that as the case and have high hopes for this new tech venture.

At Empowr, members form a part of a social economy and have the opportunity to earn a share of the company's profits through selling products and services, posting photos, videos and blogs, and many other activities.

Just like any social network, has aspects of communication, entertainment, and everything else that we enjoy to do on the internet, but the thing that sets Empowr apart from the other websites in this industry, is the fact that they are giving people all over the world to take part in the knowledge revolution and profit from it.

I want to help change the world and I want to be part of something that matters.

I want know that the little things I do each day, month and year, will add up to be part of something bigger.

I want to be part of something powerful.

I am driven, but do not lust for money or power. Instead I strive for calm, happiness, fun and love. I want to have just enough to be grateful, but not so much that I become complacent.

I want others to have enough.

I want to be constantly reminded...

ongoing series of communications to help cardmembers easily understand

and control their credit card accounts and avoid fees. For example,

Chase is testing a new card “user’s guide”. That lays out

the rules for credit card use in clear and simple language so that

customers understand what responsible credit use means. A communication

has already gone to about 30 million cardmembers outlining for them –. In

plain language –. Tools and tips on avoiding fees and keeping their

accounts in good standing.

8. Chase Clear &. Simple Web Site: The Chase Clear &. Simple

Web site ( provides consumers with tips and

information to help them better manage their personal finances and

easy-to-use tools that empower customers to use credit cards wisely.

9. Payment &. Budget Calculators: Chase offers a variety of free

payment and budget calculators on its website to help with a wide range

of financial planning, including a payment calculator that'll allow

consumers to calculate the length of time it'll take to pay off any

credit card balance.

10. Rate Reset: Even though 92 percent of Chase customers start and

end the year with the same or better interest rate, Chase offers a

solution for those customers who have slipped and made a few late

payments. If a customer signs up for automatic payment and makes on-time

payments for 12 consecutive months, Chase will insure that the

customer’s rate is reset to the lower, original non-promotional


Today’s 10 actions represent the next phase in a series of

Clear &. Simple initiatives Chase began in March. These initiatives

are organised around three central themes guiding Chase’s programs

and policies:

1. Tools to Empower Customers, including free alerts and proactive

outreach to customers experiencing financial difficulty.

2. Financial Literacy and Education, including student-focused

financial education materials and a new $3.9 million grant program

designed to help support financial literacy efforts for people of all


3. Clearer Communication of Terms and Conditions, including new

easy-to-understand supplemental materials for customers and outreach to

consumer advocacy groups for additional input and suggested


“We believe that providing consumers with information and

easy-to-use tools that empower them to effectively control their credit

card accounts is smart business,”. Franke said. “Our best

customers are those who are knowledgeable and responsible. When our

customers succeed. Do we.”

About Chase

JPMorgan Chase &. Co. (NYSE:JPM) is a leading global financial

services firm with assets of $1.4 trillion and operations in more than

50 countries. The company has more than 140 million credit cards issued.

Under the Chase and JPMorgan brands, the firm serves millions of

consumers in the United States and many of the world’s most

prominent corporate, institutional and government clients. Information

about the firm is available at